Question: is defined as the present value ofall net revenue generated by a customer during the complete life ofthe customer with the organization. a . Customer

is defined as the present value ofall net revenue generated by a customer during the complete life ofthe customer with the organization.
a. Customer Life Cvcle (CLC)
b. Customer Lifetime Value (CLV)Total
c. Lifetime Revenue (TLR)
d.Customer Equity Value (CEV)

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