Question: IS (minimum 150 w0rds) I need help please. This week, you learned about how ERP, CRM, and SCM systems can improve operational efficiency and customer

IS (minimum 150 w0rds) I need help please.

This week, you learned about how ERP, CRM, and SCM systems can improve operational efficiency and customer intimacy. We discussed the Caesars Total Rewards program and how it took CRM to a new level in the casino industry. You also read cases related to ERP and SCM systems.

Given this background for the discussion, write an initial post about an experience that you or someone you know had where you or a customer service representative was likely interacting with one or more of these systems. Your initial post should summarize the experience and evaluate it based on all of various metrics that were discussed in the chapter. In a nutshell, evaluate whether the organizations ERP, CRM, or SCM worked well in this particular case. If it did not, make suggestions about how their process could be improved.

Was the original post fair and unbiased? Was the original posters assessment of the system correct? Can you think of other ways that the process might be improved?

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