Question: _ _ _ _ _ _ _ _ is the first step in the marketing research process. Question content area bottom Part 1 A .

________ is the first step in the marketing research process.
Question content area bottom
Part 1
A.
Analyzing data
B.
Defining the problem and research objectives
C.
Developing the research plan
D.
Interpreting and reporting the findings
E.
Collecting data

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