Question: is the most commonly used psychographic segmentation tool that classifies adults into eight psychographic groups: Innovators, Thinkers, Believers, Achievers, Strivers, Experiencers, Makers, and Survivors. Multiple

is the most commonly used psychographic segmentation tool that classifies adults into eight psychographic groups: Innovators, Thinkers, Believers, Achievers, Strivers, Experiencers, Makers, and Survivors.

Multiple Choice

The VALS framework

The eightfold framework

The

80 / 20

rule

A perceptual map

The enterprise architecture framework

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