Question: is the third step in the target marketing process. In this step, marketers develop a marketing mix that will create a competitive advantage in the

is the third step in the target marketing process. In this step, marketers develop a marketing mix that will create a competitive advantage in the minds of the selected target market.

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Targeting

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Positioning

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Market fragmentation

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Segmentation

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Target marketing strategy

is the third step in the target marketing process. In this

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