It is February and Tim, the Sales Manager at the Mobile Network PotentiallyFinite (PF), has closed quite a few high value deals with his Advertising clients. But his teammates, Berners and Lee haven't opened up the bubbly as yet. Berners is the Partner Manager at PotentiallyFinite and he is responsible for managing the Network's publishers, who in turn are responsible for supplying the inventory on which the Network's ads run. Berners has to ensure the supply requirements of PotentiallyFinite are met to the fullest. At the same time he has to ensure that the publishers he manages gets sufficient revenues such that they are happy and stick on with the Network. If the publishers see their revenue falling then they might shift to a competing network. Lee is the Operations Manager and she ensures that Demand/Supply Mismatches are kept at a minimal at the same time ensuring that PotentiallyFinite maximizes its revenue given the constraints on the Demand and Supply end. Based on the data provided, what would be PotentiallyFinite's revenues for the month of Feb and why? What suggestions would you provide to Lee, Berners and Tim to ensure that the Delivery Targets for Feb are met? How can you ensure that PotenitallyFinite's revenues are maximized for the month?

Answer rating: 100% (QA)

Determining PotentiallyFinites revenues for the month of February and providing suggestions to Lee Berners and Tim requires more specific data and inf... View the full answer