Question: It is thought that for most purchases, consumers go through a decision making process (CDMP). After briefly defining consumer behaviour, explain in detail each stage

It is thought that for most purchases, consumers go through a decision making process (CDMP). After briefly defining consumer behaviour, explain in detail each stage of the CDMP. Using the context of the purchase of an electric car (EV), show how potential buyers might behave in ONE stage. Briefly describe how any relevant external factors might influence the purchase decision in that stage. How might this knowledge inform Marketing strategies?

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