Question: it should be clear now i have uploaded two different pictures please show BCG matrix use the numbers mentioned their is it ok now 11:06


11:06 BCG Matrix_... Q C MKT Ce stady Portfolio Sini Se Toilettes antes da fore you them e portfolio come of the brand by the Congo Appach i video player tyring til en badplich of you recommend to which brandul rom. The Marketing Reach Manager Spur Totes Links wine wody in which of your during the potem Duterte Market Share by me in Bangladesh 1. Mera Splash Las Sky Tibet 2 Che Whed, -19% Saldo The tranden och 4 S-20 Wp 19 Bate related to Marke growth rate in the wall Beyhi Washing Power Sy Revered by Meril Splash Tilawr you Revere pe by Chale. Tada per you Revena generated by Felleskape Revengeted by Sweeper ye !Debpatriofe Talleres 2. Tecide what were the heart bekering of your decis MKT460 Case study: Portfolio Analysis of Square Toiletries Limited Square Toiletries Limited has assigned a task for you. You need to analyze the current business portfolio of some of their brands by applying the Boston Consulting Group Approach (BCG matrix). Provide concrete explanations in your analysis. After analyzing their given brand portfolios, each of you need to come up with recommendations as to which brands should receive more, less, or no support. The Marketing Research Manager at Square Toiletries Limited has provided the following secondary information which each of you should take into consideration during the portfolio analysis. Data related to Market Share by volume in Bangladesh 1. Meril Splash=6%, Lux 60%, Sandalina = 7%, Keya = 6%, Tibet = 4% 2. Chaka = 9%, Wheel = 40%, Rin= 15%, Surf Excel = 15%, Keya = 6%, Tibet = 9% 3. Freshgel = 2%, Pepsodent = 50%, Close Up = 20%, Others = 10% 4. Senora = 60%, Savlon Freedom = 20%, Whisper = 15% Data related to Market growth rate % in respective categories Beauty Soap = high, Washing Powder = low, Toothpaste = low, Sanitary Napkin = high. Revenue generated by Meril Splash = 480 million Taka per year Revenue generated by Chaka = 1,500 million Taka per year. Revenue generated by Freshgel = 5 million taka per year Revenue generated by Senora = 450 million Taka per year Instructions: 1. Develop a BCG matrix of Square Toiletries Ltd. 2. Decide how to allocate resources based on the given information. Provide brief reasoning of your decisions. Square Toiletries Limited has assigned a task for you. You need to analyze the current business portfolio of some of their brands by applying the Boston Consulting Group Approach (BCG matrix). Provide concrete explanations in your analysis. After analyzing their given brand portfolios, each of you need to come up with recommendations as to which brands should receive more, less, or no support. The Marketing Research Manager at Square Toiletries Limited has provided the following secondary information which each of you should take into consideration during the portfolio analysis. Data related to Market Share by volume in Bangladesh 1. Meril Splash = 6%, Lux 60%, Sandalina = 7%, Keya = 6%, Tibet = 4% 2. Chaka = 9%, Wheel = 40%, Rin= 15%, Surf Excel = 15%, Keya = 6%, Tibet = 9% 3. Freshgel = 2%, Pepsodent = 50%, Close Up = 20%, Others = 10% 4. Senora = 60%, Savlon Freedom = 20%, Whisper = 15% Data related to Market growth rate % in respective categories Beauty Soap = high, Washing Powder = low, Toothpaste = low, Sanitary Napkin = high. Revenue generated by Meril Splash = 480 million Taka per year Revenue generated by Chaka = 1,500 million Taka per year. Revenue generated by Freshgel = 5 million taka per year Revenue generated by Senora = 450 million Taka per year Instructions: 1. Develop a BCG matrix of Square Toiletries Ltd. 2. Decide how to allocate resources based on the given information. Provide brief reasoning of your decisions. 11:06 BCG Matrix_... Q C MKT Ce stady Portfolio Sini Se Toilettes antes da fore you them e portfolio come of the brand by the Congo Appach i video player tyring til en badplich of you recommend to which brandul rom. The Marketing Reach Manager Spur Totes Links wine wody in which of your during the potem Duterte Market Share by me in Bangladesh 1. Mera Splash Las Sky Tibet 2 Che Whed, -19% Saldo The tranden och 4 S-20 Wp 19 Bate related to Marke growth rate in the wall Beyhi Washing Power Sy Revered by Meril Splash Tilawr you Revere pe by Chale. Tada per you Revena generated by Felleskape Revengeted by Sweeper ye !Debpatriofe Talleres 2. Tecide what were the heart bekering of your decis MKT460 Case study: Portfolio Analysis of Square Toiletries Limited Square Toiletries Limited has assigned a task for you. You need to analyze the current business portfolio of some of their brands by applying the Boston Consulting Group Approach (BCG matrix). Provide concrete explanations in your analysis. After analyzing their given brand portfolios, each of you need to come up with recommendations as to which brands should receive more, less, or no support. The Marketing Research Manager at Square Toiletries Limited has provided the following secondary information which each of you should take into consideration during the portfolio analysis. Data related to Market Share by volume in Bangladesh 1. Meril Splash=6%, Lux 60%, Sandalina = 7%, Keya = 6%, Tibet = 4% 2. Chaka = 9%, Wheel = 40%, Rin= 15%, Surf Excel = 15%, Keya = 6%, Tibet = 9% 3. Freshgel = 2%, Pepsodent = 50%, Close Up = 20%, Others = 10% 4. Senora = 60%, Savlon Freedom = 20%, Whisper = 15% Data related to Market growth rate % in respective categories Beauty Soap = high, Washing Powder = low, Toothpaste = low, Sanitary Napkin = high. Revenue generated by Meril Splash = 480 million Taka per year Revenue generated by Chaka = 1,500 million Taka per year. Revenue generated by Freshgel = 5 million taka per year Revenue generated by Senora = 450 million Taka per year Instructions: 1. Develop a BCG matrix of Square Toiletries Ltd. 2. Decide how to allocate resources based on the given information. Provide brief reasoning of your decisions. Square Toiletries Limited has assigned a task for you. You need to analyze the current business portfolio of some of their brands by applying the Boston Consulting Group Approach (BCG matrix). Provide concrete explanations in your analysis. After analyzing their given brand portfolios, each of you need to come up with recommendations as to which brands should receive more, less, or no support. The Marketing Research Manager at Square Toiletries Limited has provided the following secondary information which each of you should take into consideration during the portfolio analysis. Data related to Market Share by volume in Bangladesh 1. Meril Splash = 6%, Lux 60%, Sandalina = 7%, Keya = 6%, Tibet = 4% 2. Chaka = 9%, Wheel = 40%, Rin= 15%, Surf Excel = 15%, Keya = 6%, Tibet = 9% 3. Freshgel = 2%, Pepsodent = 50%, Close Up = 20%, Others = 10% 4. Senora = 60%, Savlon Freedom = 20%, Whisper = 15% Data related to Market growth rate % in respective categories Beauty Soap = high, Washing Powder = low, Toothpaste = low, Sanitary Napkin = high. Revenue generated by Meril Splash = 480 million Taka per year Revenue generated by Chaka = 1,500 million Taka per year. Revenue generated by Freshgel = 5 million taka per year Revenue generated by Senora = 450 million Taka per year Instructions: 1. Develop a BCG matrix of Square Toiletries Ltd. 2. Decide how to allocate resources based on the given information. Provide brief reasoning of your decisions
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