items.) Required For each case above, decide whether an intangible asset arose from the event and how it might be valued. Justify your recommendation. Item a. A company has advanced $17,100,000 to an advertising agency to develop a branding strategy and advertisements for a new product it plans to launch next year. The cost of the advertising campaign been launched, this $17,100,000 is should be Ask my instructor As As the advertising campaign has not the full cost Clear all Check