it's a marketing course

Task at hand: Develop a sample business model outline for the social enterprise enterprise below. Guideline: - Keep it brief, use point form; use color coding or otherwise identify which elements are related to which which elements relate to which consumer segments if there are multiple segments. multiple segments. - Do not invent or try to improve on how this business idea works, focus only on the facts below; in some cases, you will need to make assumptions about some In some cases, you will need to make assumptions about certain elements, such as the cost structure. Case Mobil Market In Ottawa, many neighbourhoods do not have access to fresh food, these neighbourhoods being known as known as food deserts. Moderate-income families in these neighbourhoods families in these neighbourhoods are struggling to access fresh food. Mobil March is a mobile food service that provides that provides inexpensive fresh food to Ottawa's food deserts. The owner travels to these food deserts and sets up a kiosk offering these products on his bus. the products on his bus. Mobil March works with local farmers and grocery grocery stores to source the food in bulk and get it at a lower price. These savings are are passed on to their customers. This allows families with modest incomes to purchase fresh produce such as fresh produce such as fruits and vegetables in season and at low prices from these stalls. Mobil Market collaborates with local community service agencies to advertise their service within these communities and their service within these communities, as well as with police departments to get referrals from referrals from neighborhoods in need. Funding comes from governments and granting agencies. granting agencies.