Question: Jeep advertisements often highlight consumers doing the things they love (i.e. mountain biking, hiking, yoga, sky-diving, ballet, rock climbing, tailgating), this is an example of

Jeep advertisements often highlight consumers

Jeep advertisements often highlight consumers doing the things they love (i.e. mountain biking, hiking, yoga, sky-diving, ballet, rock climbing, tailgating), this is an example of what? O psychographic segmentation O behavioral segmentation O outdoor sales O off-roading with a Jeep (which nobody does) Mountain Dew was originally sold using Barney and Alley. Advertisements suggested, "in them speshul bottles that you swig then throw away. Thar's a bang in ever bottle of good ol' Mountain Dew, Gitcha some today! Now Mountain Dew uses skateboarders and other extreme athletes to promote its products. This is a great example of O retargeting O resegmenting O repositioning O reminder marketing

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