Question: Jeff opened a sporting apparel store and signed a lease on the property. He also signed an agreement with the manufacturer on the amount of

Jeff opened a sporting apparel store and signed a lease on the property. He also signed an agreement with the manufacturer on the amount of merchandise he will sell and the promotions he will conduct. Based on this description, which aspect of the marketing mix does he still need to work on

?

price

place

promotion

product

prototype

Jeff opened a sporting apparel store and signed a lease on

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