Question: Keith is developing an internet auction-based business. After establishing his objectives describing potential market segments, and evaluating the attractiveness of each segment, Keth now

Keith is developing an internet auction-based business. After establishing his objectives describing

Keith is developing an internet auction-based business. After establishing his objectives describing potential market segments, and evaluating the attractiveness of each segment, Keth now has to choose ach get market to focus his efforts on What factors should influence his decision?

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