Key metrics $(2024$ Forecasts$)$ A B C D E

# of annual active shoppers $($m$)526142927$

# of monthly average active shoppers $($m$)2\mathrm{.}5123\mathrm{.}51814$

Orders per active shopper $($annual$)1\mathrm{.}518333860$

Average unit per order $1\mathrm{.}521034$

Average unit price $($TL$)5400900180960270$

$\%$ of returned orders $5\mathrm{.}0\%4\mathrm{.}5\%1\mathrm{.}2\%9\mathrm{.}5\%0\mathrm{.}2\%$

$\%$ of sales from international platforms $15\%0\%3\%2\%1\%$

a$)$ Which one do you think can be Trendyol and why? Please consider all given metrics

b$)$ Which company do you think has the most net annual revenue? Why?

c$)$ Which KPIs do you think are valuable to determine whether a company is concentrated on textiles or electronics? Why?

d$)$ How can an e$-$commerce company recover the ratio of returns?

e$)$ Which company do you think has the most loyal customers? Why?