Question: KFC sources branded packaging materials ( e . g . , buckets, wrappers, and cups ) from a long - standing supplier with high reliability
KFC sources branded packaging materials eg buckets, wrappers, and cups from a longstanding supplier with high reliability but limited alternatives due to custom design requirements. The cost impact is moderate, but any disruption could negatively affect brand consistency and customer experience. Based on the Kraljic Matrix, how should this supplier be classified, and what would be the most appropriate strategy to manage it
Leverage item focus on competibtive bidding to reduce costs
Strategic item build longterm partnerships and ensure close collaboration
Noncritical item streamline ordering and automate purchasing processes
Bottleneck item secure supply through safety stock and alternative suppliers
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