Question: Kim is involved in extended decision making before purchasing a new car. She considers the brand Elance. Which of the following is a strategy that
Kim is involved in extended decision making before purchasing a new car. She considers the brand Elance. Which of the following is a strategy that the marketers of Elance most likely uses in order to ensure that Kim purchases the car?
Multiple choice question.
intercept strategy
preference strategy
disrupt strategy
capture strategy
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