Question: kindly solve the below with explaination and steps. In the model world of Brandenburger and Stuart (1996) consider a market with three suppliers, three firms,

kindly solve the below with explaination and steps.

In the model world of Brandenburger and Stuart (1996) consider a market with three suppliers, three firms, and two customers. Each supplier and each customer can interact with only one firm, and the other way around. Suppliers 1 and 2 have opportunity costs of 10 and supplier 3 has opportunity costs of 20. Customer 1 has a willingness to pay 100 for the standard product of firm 1 , and customer 2 a willingness to pay 120 for the premium products of firms 2 and 3 . What is the maximum value that can be created in this market? What are the added values of the following players? Supplier 1: Firm 1: Customer 1: For each correct answer you will receive two points. No points will be subtracted for incorrect answers

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