Let's explore how we can focus attention using colour.

Consider the the graphic shown below. Briefly answer at least one of the questions that follow, then use the data in the table below using R and create a graphic that employs the strategies you have suggested.

Suppose you want to highlight the fact that all 'Lifestyle' brands experienced decreases in sales. You know that your graphic will be printed in black and white.

Suppose that you want to talk about the 'Feline' brand group, namely all of the brands that have 'Feline' in their name. This line of cat food has a purple logo. How would you focus the viewer's attention?

Suppose you want to distinguish between the brands that decreased and increased in sales. In addition, you want to highlight the two brands that increased the most, and the two brands that decreased the most. You can use any colour palette.

	$ Vol % change
Fran's Recipe	-14%
Wholesome Goodness	-13%
Lifestyle	-10%
Coat protection	-9%
Diet Lifestyle	-8%
Feline Basics	-5%
Lifestyle Plus	-4%
Feline Freedom	-2%
Feline Gold	1%
Feline Platinum	1%
Feline Instinct	2%
Feline Pro	3%
Farm Fresh Tasties	4%
Feline Royal	5%
Feline Focus	9%
Feline Grain Free	9%
Feline Silver	12%
Nutri Balance	16%
Farm Fresh Basics	17%

- Transcribed image text