Look up the CPI ranking for one of the BRIC countries (i.e., Brazil, Russia, India, China). Imagine
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Question:
- Look up the CPI ranking for one of the BRIC countries (i.e., Brazil, Russia, India, China). Imagine you work for a US-based company that seeks to enter this country. Based on the country's CPI ranking, which method of entering a foreign market would you recommend for a business entering this market for the first time (i.e., exporting, franchising, strategic alliance, joint venture, direct investment)? Explain.
- Explore the results from the most recent year's CPI results. What stands out to you as interesting and why?
Related Book For
ISE International Business Competing In The Global Marketplace
ISBN: 9781260575866
13th International Edition
Authors: Charles Hill
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