Looking at companies that do business in multiple countries, a classification of company strategies can be conceptualized that divides companies into four types (international, global, multi-domestic, and multinational) based upon whether their emphasis on local responsiveness and global integration is low or high. For example, a multinational strategy would be one that seeks to simultaneously sustain high local responsiveness and high global integration.

Initial Post Instructions Select one of the four strategies and explain how its strategy fits (or does not fit) with the classification scheme. Then either give an example of a company that illustrates the use of such a strategy or use your own company and explain the extent to which it would fit the classification you chose.

• Initial Post Length: minimum of 400 words