Louw and Venter $(2019$:$107)$ state that strategic decisions are big decisions, typically affecting the whole organisation and are not limited to a specific function or department. In addition, they require massive investments of resources that, once committed cannot easily be reversed. Spur is actively increasing their market share in the restaurant industry in South Africa. After the successful purchase of Doppio Zero and Piza E Vino, Spur Corporation is now, considering buying Pedros, a smaller competitor, specialising in chicken.