Managers must commit to $q,$ use of the balanced scorecard if they expect sustained performance.

short$-$term

long$-$term

inteita

rapid

Question $10$

$1$ pts

The culture of a firm also may be a resource that provides competitive advantage because it is difficult to imitate. Which of these companies might be a good example of this intangible resource?

Wells Fargo

Safeway

Google