Question: Managers that make decisions using strategic activity - based management focus on _ _ _ _ _ _ _ _ _ and _ _ _

Managers that make decisions using strategic activity-based management focus on _________and _________________.
A. determining the level of profitability that the company incurs; costs that can be reduced
B. identifying where value can be increased; costs that can be reduced
C. determining the level of profitability that the company incurs; analyzing the profitability that results from customers
D. choosing appropriate activities for the production process; eliminating any activities that are not essential

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