Question: Marketers are particularly interested in postpurchase behavior because it: Multiple Choice involves both compensatory and noncompensatory consumers. avoids situational conflicts. offers insights into information search
Marketers are particularly interested in postpurchase behavior because it:
Multiple Choice
involves both compensatory and noncompensatory consumers.
avoids situational conflicts.
offers insights into information search methods.
involves actual rather than potential customers.
involves both actual and potential customers.
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