Marketers face major opportunities and challenges in today's ever-changing world. With the use of the market and
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Marketers face major opportunities and challenges in today's ever-changing world. With the use of the market and macro variables discuss the statement above. Suggest ways in which marketers should adapt their current strategies to better capitalize on those opportunities and stay abreast of threats.
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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