Question: Marketing control is _ _ _ _ _ _ _ _ _ _ . Answer turning marketing strategies and plans into marketing actions to accomplish

Marketing control is

__________.

Answer

turning marketing strategies and plans into marketing actions to accomplish strategic marketing objectives

an overall evaluation of the company

s strengths, weaknesses, opportunities, and threats

the net return from a marketing investment divided by the costs of the marketing investment

the process of measuring and evaluating the results of marketing strategies and plans, and taking corrective action to ensure that the objectives are achieved

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Construct a B+-tree for the following set of key values: (2, 3, 5, 7, 11, 17, 19, 23, 29, 31) Assume that the tree is initially empty and values are added in ascending order. Construct B+-trees for...

MRKT 310 Principles of Marketing Strategic Marketing & Value for the Customer Please use the service offering below; Lyft PRODUCT CHOICE & CONTENT Your focus will be on the domestic, or U.S....

BELUS THE VILLA BUSINESS PROCESS A. Core Process These are the end-to-end, cross-functional processes that directly deliver value to external clients or intermediaries. Core processes are often...

Course Summary IS-200.b - ICS for Single Resources and Initial Action Incidents Lesson 1: Course Overview Course Welcome The Emergency Management Institute developed ICS 200, ICS for Single Resources...

The discussion will focus on management decision-making and control in two companies, American corporation Amazon.com, Inc. and Chinese company Alibaba Group Holding Limited. Decision-making and...

MKT500 Discussion Board 10 "Marketing Strategy" Please respond to the attached questions. I have attached the question, scenario, and lecture notes. Thank You "Marketing Strategy" 1.) From the...

CHAPTER 7 Coaching for Per fo rm ance Once you have begun to delegate, you need to be able to work with your direct reports so that they are successful in their assignments. This managerial skill is...

Course Summary IS-100.b - Intro to Incident Command System (ICS 100) Lesson 1: Course Welcome & ICS Overview Course Goal The overall course goal is to promote effective response by: Familiarizing you...

Using Analytic Tools for Strategic Decision-Makin MT460-5: Design a plan to implement a business strategy throughout an organization. PC-2.2: Formulate innovative solutions for identified...

What are the value-adding delivery strategies? Organizational structure, organizational culture, and strategic resources. Pre-service, point-of-service, and after-service. Cost leadership,...

Study Guide Strategic Business Management By A. J. Cataldo About the Author A. J. Cataldo is currently a professor of accounting at West Chester University, in West Chester, Pennsylvania. He holds a...

Consider I = cos(t) dt. t exp 0, (a) Find a leading-order asymptotic expansion for I in the limit 0

What do you see as the main organizational problems that are likely to be associated with implementation of a transnational strategy?

A firm with no debt should be more valuable than firms with debt in a world without taxes and bankruptcy costs

4 4 4 4 4 MuyPoco ( MP ) Inc. is a large conglomerate thinking of entering the AI / social media business, where it plans to finance projects with a debt - value ratio of 0 . 2 0 . There is currently...