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Marketing firms are most likely to conduct marketing research, whereas professors in the marketing department are most likely to conduct marketing research. firm oriented; consumer oriented broad; specific basic; applied applied; basic consumer oriented; firm oriented Marketing firms are most likely to conduct marketing research, whereas professors in the marketing department are most likely to conduct marketing research. firm oriented; consumer oriented broad; specific basic; applied applied; basic consumer oriented; firm oriented
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A Firm oriented consumer oriented Customer orientation is a business approach in which a company sol... View the full answer
Related Book For
Cost management a strategic approach
ISBN: 978-0073526942
5th edition
Authors: Edward J. Blocher, David E. Stout, Gary Cokins
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