Marketing plan

• Make a Development Objectives aboutCAVINTI, LAGUNA.
• Make a economic, environment, socio economic goals aboutCAVINTI, LAGUNA

Example:

Development Objectives

The Marketing Plan for San Vicente, Palawan will cover 5 years of comprehensive reintroduction and positioning its natural wonders as its main product. At the course of this plan, the following are the directed objectives of the marketing effort. [THIS IS THE GENERAL OBJECTIVE]

[THESE ARE THE SPECIFIC OBJECTIVES. Note that each comply with SMART OBJECTIVES] By the conclusion of 2024,

• San Vicente, Palawan will be positioned as one of the most popular emerging tourist destination in the Philippines, catering to both local and international markets.
• The local government of San Vicente will position its cultural value, traditional landscape, and proud products and delicacies as its prime drivers of tourism growth.
• San Vicente, Palawan will be distinguished as a tourist destination promoting sustainable practices for its tourists and the local community.
• San Vicente, Palawan will be a host tourist destination promoting ecological harmony and biodiversity.
• The tourists flocking the town will be made aware of the beauty in captivity San Vicente, Palawan has to offer.
• San Vicente, Palawan will be one of the developing tourist enterprise zones in the Philippines, focusing on presentation of its natural tourist attractions.

[What are indicators that would be used to measure efficiency of the marketing objective?] Assuring continuity of the development in the municipality, the following are expected to be observed by conclusion of 2024:

• An observed rise in domestic tourist influx of 5% per quarter;
• An observed rise in international tourist influx of 4% per quarter;
• Decreased and mitigated negative impacts on ecotourism, biodiversity and ecological harmony;
• Increased number of local community groups participating in tourism-related development.

Relating these objectives to Medium and Long-Term Development Objectives, the following are expected to be observed in the town, in general:

• Increased number of tourism-related establishments registered and duly accredited by the Local Government;
• Formation of strongly founded Tourist Information Centres strategically located in every area of high tourism activity;
• Inclusion of Tourism as one advocacy of the Local Government;
• Increased awareness of marine biodiversity conservation in the majority of its populace;
• Increased Tourism Revenues and Receipts derived from tourism activity.

RESULT SECTOR GOALS TARGETS SUCCESS INDICATORS ECONOMIC San Vicente, By 2024 all tourist Increased number GOALS Palawan will be attractions and of tourism influx in positioned as one destinations in San the area of the most Vicente, Palawan popular emerging are ready to Increased revenue tourist destination provide the tourist receipts derived in the Philippines, products and from these catering to both services. activities local and international markets. The local By 2024, the Increased number government of San cultural value, of products being Vicente will traditions practiced sold on-site. position its cultural and its products be value, traditional used as positive Pronounced landscape, and indicators for practice and proud products tourism growth in awareness of and delicacies as the area culture in the area its prime drivers of tourism growth. San Vicente, By 2024, the San Establishment of Palawan will be Vicente Natural the Tourism one of the Tourism Enterprise Enterprise Zone developing tourist Zone (SVNTEZ) enterprise zones in will be fully Increased number the Philippines, operating in a of allied focusing on contiguous establishments presentation of its territory. operating inside natural tourist the TEZ. attractions.RESULT SECTOR GOALS TARGETS SUCCESS INDICATORS ENVIRONMENT San Vicente, By 2024, the local Increased number GOALS Palawan will be community will be of locals distinguished as a active in participating in tourist destination conserving the practicing promoting natural landscape sustainable sustainable and seascape of development practices for its San Vicente, by objectives. tourists and the using local community. environmentally-su stainable practices. To make San By 2024, San The locals are Vicente, Palawan Vicente, Palawan taking part in as a tourist implements projects of the destination that projects that local government promotes relates to units biodiversity biodiversity San Vicente, By 2024, San The local Palawan will be a Vicente, Palawan government and host tourist will be known its community destination destination practicing these promoting promoting measures to ecological biodiversity and promote harmony and ecological biodiversity and biodiversity. harmony. ecological harmony.RESULT SECTOR GOALS TARGETS SUCCESS INDICATORS SOCIO ECONOMIC The tourists The locals and The tourist GOALS flocking the town tourists are well community is well will be made familiarized in San familiarized in San aware of the Vicente's natural Vicente's natural beauty in captivity tourism offerings. tourism offerings. San Vicente, Palawan has to offer