Question: Marketing research *Research Topic/Title* An initial working title should be provided and should describe the content and direction of the research. *Introduction/Background* - Explain in

Marketing research

*Research Topic/Title* An initial working title should be provided and should describe the content and direction of the research.

*Introduction/Background* - Explain in summary what is happening in the world in terms of marketing issues. - Provide the scope of your report - what are the issues or problems in the country that you want to develop your research in. - Share a case study or story and show argument(s) about the marketing problem.

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