MARKETING

Website analytics packages will allow a website to organize data in all of the following ways, except aggregate statistics for the website overall number of users from each country, state, and city paths people took within the website to visit various pages the GPS coordinates of individuals when they accessed the website through their mobile phones QUESTION 11 The percentage of sessions that begin on a particular page is the entrance rate exit rate site bounce rate page bounce rate QUESTION 12 Justin has visited ESPN.com several times within the last hour and almost daily within the last three months. In terms of counting Justin as a user, all of the following statements are true, except Justin will be counted only once as a user fegardless of how many times he accesses ESPN from his computer If Justin clears the cache of cookies on his computer, then the next time he logs onto ESPN he would be counted as a new user If Justin accesses ESPN from a different computer, he will not be counted as a new user Justin will be counted only once as a user although he accessed ESPN several times during the last hour