Question: . Marks 15 (15%), Due date: 12 th October 2022 Submission Type: PPT First slide: Title of the topic, name of course, details of the

Marks 15 (15%), Due date: 12th October 2022

Submission Type: PPT

First slide: Title of the topic, name of course, details of the cohort, Names of group members with Hanson ID

3 slides for three questions. Begin with the question and then in bullets write the response.

Questions:

1. Give a brief background of the case (5 mark)

2. If you were selling convention services for a hotel located in a large city, identify 5 buyer concerns you would expect from a new prospect? (total 5 mark, 1 mark for each concern identified and explained ONE SENTENCE ONLY)

3. Let us assume that you are representing The Marriott Houston Hobby Airport and you are meeting with a new prospect at the hotel for a sight tour. This prospect is planning to host an important event at your hotel for 200 guests. List 5 questions you might ask the prospect in to order to identify her actual needs. In doing so be specific about the alternatives (e.g high-end, medium, regular packages) that you can offer the prospect and the order of presenting those to the prospect. (total 5 mark, 1 mark for each need identified and explained ONE SENTENCE ONLY)

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