Marwan has started a car rental business in Musanna. The company name is Musanna Car Rentals LLC. The company has a fleet of 25 SUV, 40 Sedan cars, 30 Small cars, and 5 Minibus that are operated on a rental basis to customers. any individual can book the car starting from minimum 12 hours to 7 days. After 7 days the customer can extend for another 7 days. The Musanna Car Rental LLC gives cars to other registered companies in the Oman chamber of commerce on a monthly basis. The company maintains their car in good condition by applying preventive maintenance. Every 5,000 kilometers the cars are given for service in the company service center of the model car. The cars are cleaned weekly once by the company staff to maintain the neatness. The cars are available to the customers 24/ 7 via the app. There is a pick and drop service provided by the company that are located in faraway places. The car is delivered to the customer at the required time and place.

Before handing over the cars the company ensures quality check of the car, especially the braking system, engine condition, Tires condition to maintain safety measures. Usually, the booking process is direct booking in the office. Alternatively, the Musanna car rental LLC has developed a mobile application to manage the booking. Using this app, the customer can book and car as per his required convenience. The company has implemented a new strategy. If any customer who books through the mobile app gets a 5% special discount. If the existing customer recommends this app to another new customer, then the existing customer shall get a 10% discount on his next bookings.

Answer the following:

a)     Identify the operational decisions, strategic decisions, and tactical decisions from the above case. Explain in detail with proper justification.           

b)     For Musanna Car Rentals LLC, Identify the components for production system model of Musanna Car Rentals LLC          

Answer rating: 100% (QA)

a Ident ify the operational decisions strategic decisions and tactical decisions from the above case Explain in detail with proper justification ANS W... View the full answer