Match each term with the correct definition.

J$.$

The value of doing things to create mutual respect and admiration

F$.$

Personal stories used in persuasive messages in which people describe how a product or service worked for them

A$.$

A receiver inside a writer$$s organization

C$.$

Good manners used on the Internet

G$.$

A receiver outside the writer$$s organization

B$.$

Allows the reader to predict the topic, distinguishes one message from another, and provides focus for the writer

D$.$

Aligns the return address, dateline, and closing at the left margin

E$.$

Identifies the person who dictated a letter and the person who keyed the letter

H$.$

Indicates that additional documents are included in the envelope with a letter

I.

Begins the dateline and closing at the center, with paragraphs beginning at the left margin

L$.$

Indicates that a copy of a letter has been sent to another person

K$.$

A positive statement used to soften bad news

A$.$ internal audience

B$.$ subject line

C$.$ netiquette

D$.$ block letter style

E$.$ reference initials

F$.$ testimonials

G$.$ external audience

H$.$ enclosure notation

I. modified block letter style

J$.$ goodwill

K$.$ buffer

L$.$ copy notation