Question: Match the Competitive Move with it's definition. Question 2 options: 1 2 3 4 5 A small position that a company intentionally establishes within a
Match the Competitive Move with it's definition.
Question options:
A small position that a company intentionally establishes within a market in which it does not yet compete.
An initial entrant into a market.
Creating a new, untapped market rather than competing with rivals in an existing market.
An improvement that conflicts with, and threatens to replace, traditional approaches to competing within an industry.
Using whatever materials and resources happen to be available as the inputs into a creative process.
First Mover
Disruptive Innovation
Foothold
Blue Ocean Strategy
Bricolage
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