Question: Match the product examples with whether they are a line extension (increase product line depth) or a brand extension (increase product line breadth). Group of

Match the product examples with whether they are a line extension (increase product line depth) or a brand extension (increase product line breadth).

Group of answer choices

Crayola Modeling Clay

[ Choose ] Brand extension Line extension

Cool Ranch Doritos

[ Choose ] Brand extension Line extension

Coke Plus (Coke with vitamins and minerals)

[ Choose ] Brand extension Line extension

Sunmaid Raisin Bagels

[ Choose ] Brand extension Line extension

Starbucks Java Chip Ice Cream

[ Choose ] Brand extension Line extension

Starbucks Chestnut Praline Frappuccino Blended Crme

[ Choose ] Brand extension Line extension

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