Match the value$-$added product experiences to the categories of "core product" or "enhanced product."

Core Product $-$ translate the essential benefit into physical, tangible elements

Enhanced Product $-$ extend the core product to include additional features, designs,$$and innovations that exceed customer expectations

Different storage$/$size options $(2$GB$,4$GB$,8$GB$,16$GB$,32$GB$,$ and $64$ GB$)$

$1.$ Durable and reliable

$2.$ Comes in a variety of colors.

$3.$ Beeps when not unplugged from computer.

$4.$ Secure data.

$5.$ Password$-$protected $($must type in pin to access folders$).$

$6.$ Different storage$/$size options $(2$GB$,4$GB$,8$GB$,16$GB$,32$GB$,$ and $64$ GB$).$