• Match.com dating service (same but for Match)

Example:

Product: Pure pomegranate juice

Target: Women, age 35 to 55, who want to stay healthy and fit in middle age and beyond. These women are starting to feel their age -- they're not 20-something anymore. But they are determined to stay active and healthy and fit. They are careful about what they eat -- they read labels and look for organic ingredients. They go to yoga or exercise class. They take vitamins and supplements like Omega 3. They are always looking for something else they can do to stay healthy, so they will be interested to learn about the health benefits of pure pomegranate juice. Responding to Classmates