Question: MC Qu . 1 9 In the new product development process, compa... In the new product development process, companies have a variety of ways for

MC Qu

. 19

In the new product development process, compa...

In the new product development process, companies have a variety of ways for including customer input, brainstorming, outsourcing, and internal research and development.

Multiple Choice

concept testing

product development

market testing

product launch

idea generation

MC Qu.19 In the new product development process, compa... In the

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