Metrics Driven Plan

Parts 1 to 7(10 marks each): 2. Part 1-Write Introduction: Ch 1&2 o Define current situation with your company from business perspective, what do you sell, how you want to do it, 4 PS, how you want to integrate on-line with off-line activities create basic website (basic skeleton only, pages with only description of what you are going to present on them), provide your website URL. Use WordPress free hosting and free domain (can be 1234 site.wordpress.com/etc. does not have to match your company name), use BUSINESS template. o Define your Goals from on-line engine perspective. Please be clear what your goals is as discussed in slides as you move forward because everything should relate back to your goals