Question: MINI CASE: R . K . MAROON COMPANY R . K . Maroon is a seed - stage web - oriented entertainment company with important
MINI CASE: RKMAROON COMPANY
RK Maroon is a seedstage weboriented entertainment company with important intellectual property. RKMs founders, all technology experts in the relevant area, are anticipating a quick leap to dotcom fortune and believe that their unique intellectual property will allow them to achieve a subsequent year $ venture value with a onetime initial $ in venture financing.
In contrast, similar dotcommers in their niche are currently seeking multistage financing amounting to $ to achieve comparable results. The founders have organized with shares and are willing to "grant" venture investors a return on their business plan projections.
What is the primary reason RK Maroon believes it can achieve a $ venture value with only $ in initial financing?
They have a large team of experienced marketers.
Their unieue intellectual property slves them a competitive edge.
They have already secured a second round of funding.
They plan to cut costs stgnificantly in the first year.
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