MIS Module 4

Suppose that you are employed as a data-mining consultant for an e-commerce company.

Describe the following:

Tell how data mining can help the company by giving a specific example of your choice of data mining techniques(s) that can or should apply, (such as clustering, classification, association rule mining, or anomaly detection). State your reasoning on the selected data mining techniques(s).

What technology trend do you see in the horizon that will impact how data mining is currently used in many companies?

Would you recommend, as a consultant to your e-commerce company, incorporating the latest trend and products to mine their data?

If yes, why? If no, why not?