Question: Mistine (Case #7) has decided to enter China (please see follow-up article(s) in Files). Based on the case, what factors do you believe are critical

Mistine (Case #7) has decided to enter China (please see follow-up article(s) in Files). Based on the case, what factors do you believe are critical in making this distribution decision? What criteria should they use (or they should have used) in selecting their channel(s) of distribution? Why?

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