MODEL PROBLEMS FOR THE MID-TERM TEST BUSMGT 712 QUARTER 3- 2018 The following are two exemplars of problems that you will be asked to resolve in the mid-term test. Pay special attention to the story (read carefully]. PROBLEM 1 You are the marketing manager for a company that is preparing for the end of quarter meeting with your manager. In this meeting, you have to explain the marketing efforts that you have undertaken in the last quarter. Your data analysis team has provided you with the results of a descriptive analysis. Variable description Sales Total weekly sales in all stores TV advertising Total weekly expenditure for TV advertising. Online advertising Total weekly expenditure for online advertising. Promotion Dicotomic . \"1\" if there was a promotion in any store, \"0\" if there was no promotion in any store. Table 1: Descriptive statistics Sales 117/ advertisin Online advertising Promotion Mean 0. 53 Median 1.00 Standard Deviation 0-50 Wmum 0'00 Maximmn 1.00 Sum 6641381.13 497165.52 98591.23 105.00 RFITITTRF.\" miner-teed number nfwnrrlc for main" answer in hnth tasks is 3001