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Question $34$

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Question $35$

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The variety of different items a store carries is referred to as the:

a$.$ level of service

b$.$ depth of product line

c$.$ breadth of product line

d$.$ retailing mix

Which of the following approaches do marketers adopt to ensure that products remain competitive and address new trends in the market?

a$.$ Introducing a new product.

b$.$ Targeting new consumers through new marketing approaches.

c$.$ Revitalizing a product with product improvements.

d$.$ Finding new uses for a product.

In terms of promotion, which of the following types of goods stress the status and uniqueness of the brand?

a$.$ Shopping products

b$.$ Unsought products

c$.$ Convenience products

d$.$ Specialty products

When a company uses a blog to create a buzz in the market about its upcoming product, resulting in a boost in its sales. This is an example of using $q,$ media.