& Moving to another question will save this response Question 13 of 24 Question 13 1 points Which of the following provides an answer to questions: what is our business? Who are our customers? What do our customers values? What should our business be? OA . Objectives and Goals Ob Mession Statement OF Business Portfolio Od Operational Strategies Moving to another question will save this response. DELL = E Question 13 of 24 L Question 14 Moving to another question will save this response. Social media marketing is the digital version of word-of-mouth marketing? True False Moving to another question will save this response. DELL Moving to another question will save this response. Question 15 The Holistic Marketing concept has the following components. O a. o Acceptability, affordability, accessibility, awareness O b. Internal marketing, Integrated Marketing, Performance Marketing, Relationship Marketing. Production Concept, Product Concept, selling Concept, Marketing Concept OC O d. . Segmentation, targeting, and positioning Moving to another question will save this response. 10 11 120 13 14 L Moving to another question will save this response. Question 16 Direct and digital marketing is the fastest growing form of marketing O True O False Moving to another question will save this response. 15 16 17 18 19 20 21