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Question $3$

Yury is opening a financial consulting service for high$-$income retirees in his area. This target market is used to paying for quality and associates high quality with high prices. In this instance, Yury s$)$ strategy because

there are moderate barriers to competitive entry in the narket.

he might be missing out on customers who would only pay less for his products.

he would have to determine zone pricing discounts.

a low price might signal low quality.

the experience curve effect would drop unit costs too rapidly.