Question: Multiple Choice 2 points Why is perception often more critical than reality in positioning? Perception is always based on objective data Actual product quality does

Multiple Choice 2 points
Why is perception often more critical than reality in positioning?
Perception is always based on objective data
Actual product quality does not matter to consumers
Perception cannot be altered once established
Customers' buying decisions are influenced more by perceived value
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 Multiple Choice 2 points Why is perception often more critical than

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