Multiple Choice

Nordstroms offers a program where customers receive a reward of $$10$ for every $$500$ spent. As part of the program, the store keeps an account of the frequency of purchases as well as amount spent on each purchase by all its customers. This is an example of a$($n$)$

ambush$-$marketing strategy

bait$-$and$-$switch promotion

loyalty program

point$-$of$-$sale promotion

compensatory program