Question: Multiple Choice Question As a market segmentation criteria, accessible refers to the willingness of the market segment to find and buy the product the ability

Multiple Choice Question
As a market segmentation criteria, accessible refers to
the willingness of the market segment to find and buy the product
the ability of a marketer to reach and serve a segment
the ability of the marketer to measure the size and reach of the segment
the purchasing power of the segment
Multiple Choice Question As a market segmentation criteria, accessible refers to

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

Q:

Build on the results of Prob. 1341, p. 729, to find factors of safety for bending and wear for gear C. Both gears are made from Grade 2 carburized and hardened steel. Use a face-width of 4 times the...

Q:

Read the case study and please answer the follow questions- Outline the major strengths, weaknesses, opportunities, and threats (SWOT) that Mistine should place emphasis on in a bid to achieve a...

Q:

Use the attached template below to make the STP of Puma SE Footwear in your own understanding? Consumers in the Footwear industry vary in their needs, wants, demands, resources, locations, access to...

Q:

Apple Computer had clearly established itself as the product leader in its industry by being the first company to market a complete personal computer in 1976. But by 1992, the industry had evolved in...

Q:

Apply the behavioural and psychological segmentation criteria presented in this chapter to The LEGO Duplo and LEGO Architecture product lines. Which criteria are the same for both product lines, and...

Q:

MKTG1012 Continuing Case Assignment - Part 2 This is Part II of your Continuing Case Assignment. Submit your assignment to the FOL Submissions page by the deadline shown in the weekly schedule. Late...

Q:

MKT500 Assignment 4 Requirements. Please design and create a PowerPoint Presentation that meets the criteria stated in the attachment. The slides should have bullet points and the notes or talking...

Q:

Question 1(1 point) Saved One of Wal-Mart's advertising campaigns featured a round smiling yellow decimal point that looked like a happy face. This ad concentrated on showing that the large retailer...

Q:

Planning is one of the most important management functions in any business. A front office managers first step in planning should involve determine the departments goals. Planning also includes...

Q:

Marketing Segmentation, Targeting, and Positioning (STP) In order to be an effective and efficient business, firms should seek out their target customer market. A good understanding of the principles...

Q:

\fMarketing Fashion: A Global Perspective 00_INT_Rath_FM_FNL.indd 1 4/16/12 6:54 PM 00_INT_Rath_FM_FNL.indd 2 4/16/12 6:54 PM Marketing Fashion: A Global Perspective Patricia Mink Rath Marketing...

Q:

Using Cartesian coordinates, show that each velocity component (u, v, w) of a potential flow satisfies Laplaces equation separately if 2 = 0. Solution: This is true because the order of integration...

Q:

Abby invested X at time 0, in an account with an annual effective interest rate of 7%. Rebecca invested Y at time 3, in an account with simple interest. They both have the same force of interest in...

Q:

From the insurer's perspective, why would a customer who has only a health insurance policy with the company not be a money - laundering risk? The policy is guaranteed renewable. The policy face...

Q:

Make a statement of cashflows in good form. X X M Inbox 2,50 x M Logistics : * Course: ST: X|MyDrive- x B Group 2 Pex Course ID: Cth Moodle X C Get HomeX C Photos Screx Interview X + ....