Multiple Choice :

Select the best response from the options provided.

• Competitive pressures associated with rivalry and substitutes are the two strongest of the five competitive forces.

• Substitutes alone is the strongest of the five competitive forces as consumers can choose to purchase at retail and discount stores.

• None of the competitive forces is relatively strong in this industry.

• Competitive pressures, associated with the bargaining power of suppliers, is the strongest of the five competitive forces as there are not many suppliers willing to sell to wholesale clubs.